Custom reorder rules: the per-SKU velocity override on Pro
In Restoc, custom reorder rules mean one precise thing: a per-SKU override of the sales velocity window, and it is included on Pro at $99 a month. On every plan below that, reorder points come from one store-wide window of 7, 14 or 30 days combined with the lead time you enter for each SKU.
What a custom reorder rule changes
A reorder point in Restoc is built from two numbers. Sales velocity, measured over a window of 7, 14 or 30 days, and the lead time you type in for that SKU. One calculation takes those inputs and returns the reorder point, and the same calculation feeds the dashboard, the alert and the weekly report.
Lead time is already per SKU on every plan. Your candle supplier takes 10 days, your glassware supplier takes 45, and you enter both. The velocity window is the part that is store-wide: pick 14 days and every SKU is measured over 14 days.
That is fine until one SKU does not behave like the rest of the catalogue. A product that sells in bursts reads as dead on a 7-day window and overstated right after a burst. A steady staple reads cleanly on 30 days. Custom reorder rules are the override for exactly that case: on Pro you set the window on a single SKU and leave the rest of the store on its default.
That is the whole feature. Not a per-SKU safety stock, not a formula editor, not supplier records. One input, overridden per SKU.
Where each control lives
| Control | Starter and Growth | Pro |
|---|---|---|
| Sales velocity window (7, 14 or 30 days) | One setting for the whole store | Store default, overridable per SKU |
| Lead time | Entered per SKU | Entered per SKU |
| Reorder point | Computed per SKU from velocity and lead time | Computed per SKU from velocity and lead time |
| Alert channel | Email on Starter, email and Slack on Growth | Email and Slack |
| Tracked SKUs | 200 on Starter, 1,000 on Growth | 2,000 |
| Price | $29 and $59 per month | $99 per month, or $990 per year |
Questions
What exactly is a custom reorder rule?
It is a per-SKU override of the sales velocity window. Your store picks a default window of 7, 14 or 30 days, and on Pro you can set a different one of those three on an individual SKU. The reorder point for that SKU is then calculated from its own window and its own lead time. Nothing else about the calculation changes.
Which plan includes it?
Pro, at $99 a month or $990 a year, which also covers up to 2,000 tracked SKUs. Starter at $29 and Growth at $59 use one store-wide velocity window. Pro includes everything in Growth, so you keep Slack alerts and the weekly report. Every plan carries a 60-day free trial.
Why would one SKU need a different window?
Because not every product sells at an even rate. A SKU that sells in bursts, a seasonal line, or a variant that moves only when a size runs low, all read badly on a window chosen for the rest of the catalogue. A short window reacts fast and overreacts to a quiet fortnight. A long window is calm but late. The override lets you choose per SKU instead of accepting one compromise for the whole store.
Can I set lead time per SKU without Pro?
Yes. Lead time is a per-SKU input on every plan, because only you know what each supplier actually takes. The engine pairs that lead time with the velocity window to produce a reorder point for each SKU. The velocity window is the only input that is store-wide below Pro.
Can I use a window other than 7, 14 or 30 days?
No. The windows are 7, 14 and 30 days, store-wide or per SKU on Pro. Three choices keep the number explainable: you can see which days of sales produced the figure you are looking at. There is no 21-day or 90-day option, and we will say so here if that changes.
Does an override also change the alert and the weekly report?
Yes. The reorder point is produced by a single calculation, and the dashboard, the threshold alert and the weekly reorder report all read the same number. Override a SKU's window and the point moves, so the crossing that fires the email or Slack alert moves with it. The suggested order quantity in the weekly report follows the same inputs.
Can I set a custom safety stock or a fixed minimum per SKU?
Not today. The two inputs are the velocity window and the lead time per SKU, and the override covers the window. If you want a buffer above the computed point, the practical move is to enter a lead time slightly longer than your supplier's real one, which raises the reorder point for that SKU. We would rather tell you that plainly than describe a setting that does not exist.
Should most stores pay for the override?
Probably not at first. If your catalogue sells at a broadly similar rate, one well-chosen store-wide window plus accurate lead times does the job, and Starter or Growth is the honest answer. Pro earns its $99 when you have a handful of SKUs whose rhythm is genuinely different from the rest, or when you are past 1,000 tracked SKUs. The 60-day trial is long enough to see which case you are in before any charge.